Funnel by Visit. In my understanding, the way Adobe Analytics measures Return visits or No of returned visitor is based on whether the user has visited before to the any pages in a website or not. Based on the user_agent column. 13. Visitors. But each unique visitor can have 1 or more visits (with the according number), that means it will show up on all lines if he matches the criteria. It uses the following steps to measure calculation: For a given hit, look at the timestamp. I am looking at a 'visit' level rather than 'visitor'. tinyint unsigned: yearly_visitor: Flag to determine if the hit is a new yearly visitor. Select Save to save the. 30 minutes from set/update. Adobe Customer Journey Analytics is an analytics ability that allows you to utilize the power of analysis workspace with data from adobe experience platform. However, I do see the visit coverage also changed for some reason: If I change this example segment from Hit to Visit, the visit coverage changed from 115 to. Admin. Get the most out of Adobe Analytics. If Target is used with other Adobe Experience Cloud solutions, such as Adobe Analytics, Experience Cloud Audiences shares visitor information across solutions. It uses a 1st party cookie named “AMCV_ {YOUR-ORG-ID}” where the visitor ID (called “ECID”/“MID”) is stored and used in analytics calls. S. Values passed into eVar variables follow the. However, the visits and visitor containers are also very useful, and should not be ignored. In the freeform table, add your eVar sales channel as the dimension and Average Time Spent on Site as the metric. The ‘Time spent per visit’ dimensions record the amount of time a visitor spent on the entire visit. Online sales Black Friday jumped 23. Courses Tutorials Events Instructor-led training View all learning options Tutorials Events Instructor-led training View all learning optionsThe getNewRepeat plug-in allows you to determine whether a visitor to the site is a new visitor or a repeat visitor within a desired number of days. The visit starts the moment of the first hit on the web site and continues until the session ends through inactivity. In Adobe Analytics, the return-frequency report already excludes first-time visitors. Before all the content (including Adobe Analytics image request) can load, the visitor clicks to Page B. . Again,Thank you so much. visit vs. The numerator in all time spent calculations is total seconds spent. For example,. Use these tutorials to learn the features of Analytics and reap the benefits for your business. This document discusses options for preserving persistent visitor identification across properties and solutions as major browsers implement tracking prevention measures for cookies. when I define a segment on AA, I thought the difference between picking the Visit vs Hit is the visit will include all the records in that visit while hit only includes the matching records. This view shows the data based on the visit organized by visitor. The Time spent per visitor (seconds) metric shows the average amount of time that visitors interact with a given dimension item during a visitor’s entire lifetime. Add a visualization in any of the ways described in the “Add visualizations to a panel” section in Visualizations overview. This method involves tying related hits to the same visit using the visitor’s IP address and user agent string. The hit-level data will filter this sequence irrespective of previous, past, or interim visit sessions or the. Adobe Analyticsは訪問回数やユニークユーザー数、滞在時間などをCookieを使って判断します。. 82% for the current. . 1 to Dec. As with the previous case. Some dimensions, such as eVars, persist beyond the hit they are set on. Understanding how traffic metrics are defined and measured is key for those starting out on their Adobe Analytics journey—these metrics are fundamental for extracting the. Page views vs. 2. This number is the amount of time spent (in seconds) for the hit. This report is based on the visitor ID data that is passed to Adobe on every hit made by visitors. For Virtual report suites, you can change the visit timeout using the Visit timeout drop-down list. 1. Type Visitors who only went to one page. It’s a platform commonly used by marketers and business analysts for business analytics purposes. Admin. High bounce rates can shed light on issues with your site. This plug-in is unnecessary if the New/Repeat visitor dimensions in. s. Hit is the default, which is justifiable because it is the easiest to conceptualize. But I have not understood idea of segmentation correctly. Expand the Cookies accordion, which reveals the Visitor ID field. According to Adobe documentation, data feeds are an export of the clickstream data received by Adobe. Adobe Analytics Google Analytics; Schema and Standard Reports Adobe Analytics organizes data using a standardized data schema with a hierarchy of Visitor > Visit > Hits. High-Hit Visit Processing: If more than 100 hits occur in a visit, reporting determines if the time of the visit in seconds is less than or equal to the number of hits in the visit. Direct traffic isn’t quite as cut-and-dried. Topics: Audiences. Learn how to analyze and use RAW data in Adobe Analytics. Business requirements, data design, and data collection. Enter or select a value for the item selected. products, is the fundamental dimension for commerce tracking and reporting in Adobe Analytics. Each Analytics visitor ID is tied to a profile on Adobe's servers. This variable lets you report on customer activity using your own unique identifier. A link must exist on the external URL and a visitor must click it in order for the dimension item to show up. The custom visitor ID, if set. In Adobe Analytics, you navigate a workspace environment, where you’ll see all your reports and. It is only available in Data Warehouse and Analytics Data Feed for calculation. In this situation, due to the cost of processing long, intense visits, reporting starts over with a new visit. Because the profile lifetime is set for 14 days, this visitor is included in the Returning Visitors segment. The most common explanation you’ll hear is that direct traffic refers to any visitor that came directly to your site either by typing in the domain name or selecting a bookmark. This will let you build a segment at any level (hit, visit, or visitor) with up to three conditions. aid s_vi cookie. ) are all ultimately calculated as a value in post_visid_high and post_visid_low. Google Analytics v/s Adobe Analytics: From Google Analytics . I recently started studying Adobe Analytics. Its primary purpose is to segment conversion success metrics in custom marketing reports. For more information on this feature, go to:audiences in Adobe Target to target different content and experiences to specific audiences to optimize your web marketing by displaying the right messages to the right people at the right time. Visit depth would be 2 pages per visit. But tracking internal vs. Click on the "Admin" button in the top. Count of devices (Experience Cloud IDs) that were a member of your segment during the lookback period. You can create a segment as mentioned appropriately by Andrey. Slice and dice your data with segmentation in Adobe Analytics. However visitor may choose to visit back and forth between step 1 to 4. This represents a 10 percent increase from 2020, a strong growth rate after a year where the pandemic made e-commerce an essential service. Set the operator from the drop-down menu. In a day to day view, Google Analytics recognizes that this visitor visited your website on both days. mid AMCV_ cookie set by Identity Service. I am Bala, I am am working on the digital space for 6 months. These analytics applications capacity also help enterprise measure the results of traditional print or broadcasts advertising events. Main Takeaway Tip: This typically is the most hidden scope in both platforms, but. Customer Journey Analytics collects touchpoints from online and offline channels and presents them in context so you can create experiences that really matter. Therefore, the trait and segment qualification cannot be very complex: it has to be evaluated in a few milliseconds. The ‘Hit type’ dimension determines if a mobile app was in the foreground or background when the hit was sent to Adobe data collection servers. Third Party Persistent. Segment 3: new visitors in the last 2 month with more than 1 visit. A segment at the Visitor level returns the page that meets the. Flag that determines if the current hit is a new visit. I have made some documents for my deep understanding of Hit vs Visit vs Visitor. Adobe Analytics provide the possibility to create sequential segments. Created for: User. The ‘Time prior to event’ dimension reports the amount of time that passed between the first hit of the visit and the desired metric. Compare this hit with the timestamp of the next hit in the visit. The ‘Time spent per visit’ dimensions record the amount of time a visitor spent on the entire visit. “Unique Visitors” in Adobe Analytics is similar to “Users” in Google Analytics. Journey visualization. It is the percentage of conversions per visit or visitor, depending on how you count your traffic. 2. Welcome to the Adobe Analytics documentation home page. If the user is inactive for 30 minutes or longer, their session is reset, meaning that they will then become a "Return Visitor" upon their next visit or once they become active again after those 30 minutes of inactivity. This dimension is helpful when you want to understand how engaged visitors are when returning to your site. the segment built using "Visitor" as a scope would be super inflated. Seeing the last values of a dimension can. . Learn. Created for: User. As this data is received, Adobe compares it to historical visitor ID data to determine whether the hit is: A new visitor (Visit Number equals 1). Credit Monitoring. Similar to the main segment builder, this gives you an indication on the right-hand side that notes if the segment is returning data and % of overall traffic population included in the segment, although this is a more simplified version than the. The following methods are ways to exclude data in Analytics reporting after Adobe data collection servers receive image requests. One first thing to know is that you can only create sequential segments for Visit and Visitor based segment only. During processing, the actual value from the Visitor Profile is. Visitor: Adobe checks that your condition is true at some point during your visitor lifetime. Create new metrics for specific characteristics. For example, consider the following example visit:the reason is that each visit has exactly 1 visit number (so total is really the sum of the rows). Each hit represents an event/action like a page being viewed or a button being clicked or a file being downloaded. 10/15/15 7:26:17 PM. The ‘Hit depth’ dimension reports how far into a visit a given hit is. Create metrics throughout Adobe Analytics, including in Analysis Workspace, Anomaly Detection, and Contribution Analysis. Based on the information you've provided in your post, you could try this: Build a Visit-scoped segment where Orders exists. See Adobe Analytics and browser cookies for more information. It is one of the most common metrics used when determining traffic, as it gives a high-level overview of the popularity of a dimension item. Any visit with only a single hit is considered a bounce. Using Report Builder to learn the Adobe Analytics API; Using Postman to Make Adobe Analytics 2. But, I would like to know how it captures it, Is there any Unique ID which is used to capture the Unique Visitor o what is the internal logic behind to capture Unique Visitor. A hit may be a request for a graphic file, an HTML file, an audio file, etc. The rules are processed in the order that you specify, and when a rule is met, the system stops processing the remaining rules. Employee. As I have always seen it, the Visitor container as the largest of the three (Hit/Visit/Visitor) and would carry beyond a single visit, which would invalidate your segment. In the segment dropdown at the top, select the First Time Visits segment. g. 1. Choose one of the following methods to begin creating the quick filter: Ad hoc (drag-and-drop): From the left rail, drag a component to the drop zone next to the Filter icon in the panel header, then select the Edit icon to adjust the filter. Go to the Extensions tab, then click the Configure button under Adobe Analytics. Adobe Analytics provide the possibility to create sequential segments. Hi Matt, I wrote this article on Simplified Approach to Planning Segments in Adobe Analytics Hope this helps you to have more clarity of how to think about the Visitors, Visit and Hit as a Scope and as constraint when used with. During the session, the user can view any number of pages, but the visit as a whole will count as one. visit: a "direct" entry to your site - referrer type "direct" - marketing channel "direct" 2. Learn & Support Adobe Analytics: Using Raw Data. A page visit, on the other hand, only occurs when someone lands on your site from an external page, such as Google or another website. visitorID is set. For hit-level ‘time spent’ metrics, the denominator is sequences. Appending tracking code query strings are. Hit; Visit; Visitor; For example, when used in conjunction with page views, you could choose page views per visitor, page views for visit, or. By creating behavioral-based segments, estimating audience sizes, and tracking user movements, businesses can personalize media and improve customer experience. This cookie is always set in the 1st party domain. Examples that explain discrepancies between metric counts Create a flow visualization. They allow you as marketers, product managers and analysts to ask questions of the data without having to change your. The Clip dimension and Level dimension. 1 Accepted Solution. This dimension retrieves data from the g and -g query strings in Page view calls (t()). Defining your internal site search business requirements; Implement internal search variables using AppMeasurement; Implement internal search variables using Web SDK;. Unique visitors: Identifiable visitor ID’s: Adobe does not automatically collect custom. You can define a visit any way you want without altering the underlying data. Hit: Adobe includes all hits for which your condition is true. Customer Journey Analytics is Adobe’s next-generation Analytics solution that lets you use the power of Analysis Workspace with data from Adobe Experience Platform. It will either be a PageView Server Call (s. Hit is the default, which is justifiable because it is the easiest to conceptualize. The ‘Exits’ metric shows the number of times a given dimension item is captured as the last value in a visit. Though the term is still used in terms of data collection by tools such as Adobe Analytics and Google Analytics. In Analysis Workspace, open a project, then select the Plus icon next to the Metrics section in the left rail. t()) or a Non-PageView Server Call (s. The example below represents how data is sent to Adobe Analytics when a customer authenticates for the first time, on the first device: eVar16 has an expiration of 1 day and evar17 expires on visit. Visit number. Today, I want to introduce you to calculated metrics, the next best tool in your analyst toolbox. visitorID is undefined? If a visitor has multiple conditions in one visit (e. Step One: Pick & Enable a Custom Dimension in Google Analytics. But let’s say for a second that. Or. Days since last visit. Each value beyond this threshold goes through the following logic: If a value is already seen in reports, add to that value as usual. Adobe Analyticsの訪問者（Visitor）. Compare this hit with the timestamp of the last hit of the visit. Unique Visitors counts the number of unique visitor IDs for the dimension item. You can think of these containers in terms of fruit salad. Dimension items with an average page depth of 0 means it was frequently on the first page of the visit. Counting in other ways than just per Hit is one of the strengths of Adobe Analytics (which therefore has other weaknesses of course). Campaign Classic v7 & Campaign v8. For time spent per visit/visitor, did you try following the steps below, but only subtracting the first hit from the last hit within the visit? Then summing to get a per visitor aggregate on site level. Hit depth counts all types of hits, including page views ( t () )and link tracking hits ( tl () ). visitorID in AppMeasurement and the Analytics extension custom code editor. While the session-level custom dimension works for most scenarios, consider the hit-level custom dimension if you have a user-ID view enabled. and use a flexible data composition that is not limited by order or the hit-visit-visitor model. Scalability and security, as well as the flexibility to personalize reports for visitors, are among Adobe Analytics’ other top attributes. Segments are based on a Visitor, Visit, and Hit level hierarchy using a nested container model. Publishing an Adobe Analytics segment to the Experience Cloud lets you use the segment for marketing activity in Audience Manager and in other activation channels, including Adobe’s Advertising Cloud, Target and Campaign. 1. Visits (known as sessions in Google Analytics) are a group of page views made by the same user in a short amount of time. Page views are a single hit. If the variables are more related to the visit. Hit ~= Server Request There are 3 types of segment containers: Hit, Visit, and Visitors. Adobe Analytics: Different in naming across Google Analytics (user) & Adobe (visitor). 2/4/22 6:43:53 AM. This metric and Average time spent on site are similar, but have several key differences. MID value in the Analytics image request with the Adobe debugger tool. Technically if you only ever look at UV as your metric, using Visitor would work. Hit, visit, visitor: Hit, visitor: Recipient: Integrations: Audience Manager:Created for: User. Admin. After implementation. The denominator is not available as a separate metric in Adobe Analytics. Adobe Analytics. Drag the Page dimension into the Freeform Table and from there, drag a page (in this case, Home - JJEsquire) into the Add TouchPoint field as the first touchpoint. To create a geo location report: Click the Visualizations icon on the left, and drag the Map visualization onto the workspace above the empty freeform table. Click the gear (Options) icon on the right and choose Add Container. The ID service code on the destination domain extracts the MID from the URL instead of sending a request to Adobe for that visitor’s ID. 0 API Requests; Analysis Use Cases. The resulting table will show the number of custom link instances (clicks) considering only one click per unique visitor for your set of CTAs. Compare this hit with the timestamp of the last hit of the visit. It uses the following steps to measure calculation: Look at the timestamp of the first hit of the visit. Out of all hits in a report suite, include hits where a dimension item is defined or persisted. In Adobe, you can easily make anything count per Hit, per Visit (Session) or per User — even things like “per Visit of New Visitors” or “per Visit with Search Usage” are easily possible. SOLVED First Time Visits/Visitors & Returning Visits/Visitors for a specific campaign/segment. Understanding how traffic metrics are defined and measured is key for those starting out on their Adobe Analytics journey—these metrics are fundamental for extracting the actionable insights that guide data. A previous visitor continuing a visit (Visit Number is not incremented). Populate campaign with a query string parameter. Documentation. session-id 68 years 18 days 3 hours 14 minutesThis will let you build a segment at any level (hit, visit, or visitor) with up to three conditions. . Both Adobe Analytics and Google Analytics provide a way to customize the first view a user sees when they log in. View all features. Admin. Level 4 19-08-2020 03:02 PDT. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. Filters. The ‘Visitors with Experience Cloud ID’ metric shows the number of unique visitors who were identified by Adobe using the Experience Cloud ID service. Set their delimiter, expiration, allocation, and max values. Make sure that you record how you use each list variable and their logic in your solution design document. In Normal scenario - visitor starts with Step1 followed by Step2, Step3, Step4 and then Thankyou Page. Visualizations overview. Create a freeform table. tinyint unsigned: yearly_visitor: Flag to determine if the hit is a new yearly visitor. This limitation makes sense because a sequence can only be considered if there is more than one hit considered. Using Report Builder to learn the Adobe Analytics API; Using Postman to Make Adobe Analytics 2. The order in which hits arrive seems to matter to Analytics, since we can either set a custom user id or a custom timestamp, but not both. The denominator is not available as a separate metric in Adobe Analytics. It double counts the same visitor to both pages unlike SiteCatalyst's total. I could figure out why revenue of visit and visit was same. However, the visits. Google Analytics vs. Each visit consists of at least one hit (an interaction on a site that sends data to Adobe Analytics). Here’s a glance at the terminology differences between Adobe Analytics and Google Analytics 4. Adobe Analytics data reveals record holiday season spending – Cyber Week drove $35. The numerator in all time spent calculations is total seconds spent. What we have found here is a handy workaround for a limitation of the Fallout viz (and segment builder), since we can not drop Occurences in them. I would check the following: Check the configuration of the tracking code expiration and allocation under admin >> r. Assuming that we know these topics, let’s see the below visitor journey and visit actions. Beginning with Experience Cloud Identity Service v1. In this video, learn how to use the containers and hear some examples of each. Our Calculated Metrics tools offer a highly flexible way of building, managing and curating metrics. Correct answer by. outer container (at the very top) to visitor level. It can replace ID generation code for services such as Analytics, Audience Manager, Target,. Unique visitors are identical to visitors on a daily basis (Day 1: Unique visitors = Visitors = 3). List variables are custom variables that you can use however you’d like. Adding a container in Segment Builder. N/A: Event Value: In Adobe Analytics, a "Numeric" Success Event can be setup to record this. Visitor: Adobe checks that your condition is true at some point during your visitor lifetime. Steps: Go to segment builder ; Use the dimension @Brent suggested i. See Create a solution design document in the Implement user guide. For example, I want to filter hits to only those with a purchase of X product, then filter those hits to visitors who have spent Y amount on that product. If you use Analytics as the reporting source for an activity, all reporting and segmentation for that. Visitors is a compilation of visits. I have made some documents for. In a sense, this expiry setting ‘downgrades’ an Evar to behave more like a prop; Visitor – value is tied to the lifetime of an individual visitor; Never – value never. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo Engagebrian_au. Admin. Admin. In the Show drop-down menu, choose Visitor. This plug-in is unnecessary if the New/Repeat visitor dimensions in. visit: an entry from campaign - referrer type "other websites" - marketing channel "paid traffic" (depending on setup) 3. As soon as the Page dimension changes to a second unique value, the visit no longer qualifies as a single page visit. How this metric is calculated. 2. Geo location parameters let you target activities and experiences based on your visitors’ geography. Exclude hits. eVars are used in Adobe Analytics as the primary custom variable helping you gain meaningful insights into your user's journey. This funnel is based on a “per visitor” interaction. This metric counts the number of visits where the Page dimension item contained only a single unique value for the entire visit. This document explains how major browsers’ tracking prevention measures affect the third-party and first-party cookies set by Adobe Analytics. A page view occurs when a page on your website is loaded or reloaded whether the user was already on your page or came from an external page. Workspace / Custom Set Home Screen (Adobe Analytics) Adobe Analytics doesn’t presume to create a pre-built report for all users to see on login. int: weekly_visitor: Flag to determine if the hit is a new weekly visitor. Some dimensions, such as eVars, persist beyond the hit they are set on. post_first_hit_pagename: _experience. The default container is Hit. This method involves tying related hits to the same visit using the visitor’s IP address and user agent string. As Web Analytics has moved into marketing and we have moved to JavaScript based solutions, this term does not hold much meaning today as terms such as Page Views, Visits, Sessions, Users and Visitors have taken over. If you are migrating from the. For information on how exits work as a dimension, see Exit dimensions. Click the Components icon on the left, then drag the Unique Visitors metric into the space labeled ‘Add Metric’. We certainly need this clarification. . Goals, Events, and Key Performance Indicators. See Create a solution design document in the Implement user guide. This metric counts both initial. Let’s quickly recap the distinction between these two metrics: A page view occurs whenever a browser loads your site. Visitors. When that happens and your domain has been excluded, Google will automatically dump that visit in the direct traffic. Go to the Rules tab, then click the desired rule (or create a rule). So you can modify the experience that happens after logging in. (Other tools may report this type of data using either method, so be sure to check how your analytics tool functions. If a value is not yet seen in reports, it initially is bucketed in the Low-Traffic dimension item. Visitor had an existing s_vi cookie before you deployed the Visitor ID service, or you have a Visitor ID grace period configured. Each of the visit box will contain all of the data for a specific visit. That’s why we don’t recommend it for beginners or small-business owners. holiday sales online to hit $207 billion from Nov. But I have not understood idea of segmentation correctly. Fix for missing referrer when first hit was not sent due to user’s opt-out preferences. Drag a Fallout visualization from the Visualizations drop-down into a Freeform Table. There is « Time spent per visitor » and « Time spent per visit ». This dimension is valuable to help gauge your website’s appeal and relevance to. Click Edit Settings > Conversion > Unique Visitor Variable. Adobe Analytics. Although it does not replace the Target mboxPC id or Audience Manager UUID, it does replace the way Analytics identifies new visitors. Filters. Time spent per visit uses visit count as its denominator. You set the authentication state with a status value listed in the table. One first thing to know is that you can only create sequential segments for Visit and Visitor based segment only. Generally, this line item means that the variable was not defined or otherwise unavailable. Google Analytics Premium offers a number of enhanced features such as processing 1 billion hits per. The default top-level Hit container is shown after dragging an element to Definitions. 42% vs. 3. Add the segment from step 1 above the Average Time Spent on Site metric. Could someone let me know if my understanding is correct or not. The amount of time that elapsed between these two hits contributes to. The exclude/include affect based on the container level - hit/visit/visitor. You can now publish Analytics segments. Internal Site Search. The Clip dimension and Level dimension. Click the colored dot in the upper right corner of the treemap visualization, then click the checkbox ‘Lock Selection’. e. If set up properly, returning Analytics visitors should also be identified via their old Analytics ID. Use audiences in Adobe Target to target users based on their geographical location. The selected metrics are saved as the defaults for this report. There is no question mark (?) beside the name like the other metrics to get more information and nothing to explain it in Adobe Analytics Help and Reference. Visitor - A visitor is a person who visits a web site. Reason: Both hits occured in different months, so not at the same hit and neither during the same visit. The report provides a snapshot of each visitor, including:Transform data from multiple sources with standard XDM and get more with a flexible data model that’s not bound to the hit-visit-visitor model. Traffic variables. The amount of time that elapsed between these two hits contributes to. Dimensions are variables in Adobe Analytics that typically contain string values. com Beginner. analytics. all. During the 2021 holiday. Thanks in advance! kind regards, Nit. I could figure out why revenue of visit and visit was same. Click Build. Still no reply, but I would really like to understand better the time metrics available. Then you can create a segment with "Visit Number. View all features. I cant get any public. Here are the steps to create a visitor engagement score in Adobe Analytics: Log in to your Adobe Analytics account and navigate to the workspace. For Virtual report suites, you can change the visit timeout using the Visit timeout drop-down list. Each hit box correspond to one adobe analytics server call and all of the data in this server call. (Especially visitor case of following) Whenever data is sent to Adobe Analytics, it is collected in a Web beacon (aka server call, aka image request, aka HIT). Watch video Capture key data points for voice assistants, like frequency of use, intent, user authentication, slots, parameters and session length to understand how users are interacting with your. I would advise you to read through this first : About Segments and Containers Now here is how I understand it: Hit container == one Adobe Analytics Server call Visit Container == returns data from all Adobe Analytics server call sent during a visit Visitor container == returns data from all Adobe. Page events are the opposite; they count the number of link tracking calls, and exclude page view tracking calls. For example, if you are setting a custom visitor ID (included in the "vid" query parameter), that ID will be used before other IDs. Internal Site Search. IoT, and more — and utilize a flexible data schema that isn’t bound by order or the hit-visit-visitor model. Customer journey analytics from Adobe Analytics provides BI and data science teams the tools necessary for the stitching and analysis of cross-channel data. Segment builder. e. Hi, Try changing the outer container (at the very top) to visitor level. Visit.